Swachh Toycathon

Context

Recently, MoHUA launched ‘Swachh Toycathon', a unique competition to make toys from ‘Waste’.

The growing demand for toys on one hand and impacts of solid waste on the other, Swachh Toycathon is a convergence between the NAPT and SBM 2.0.
It seeks to explore solutions for use of waste in creation or manufacturing of toys.
The competition will be open to individuals and groups to bring forth innovation in toy designs using dry waste.
It will focus on efficient designs that can be replicated at a larger scale, toys that comply with minimum safety standards, as well as aesthetics of the toys.
This competition is being launched under the ‘Swachh Amrit Mahotsav’, a fortnight of activities to galvanize action around Swachhata.
The competition will be hosted on MyGov’sInnovate India portal.

The National Action Plan for Toys (NAPT) was introduced in 2020.
It was introduced to promote the Indian toy industry including traditional handicrafts and handmade toys with the objective of establishing India as a global Toy hub.
Implementation: Department for Promotion of Industry and Internal Trade (DPIIT) along with 14 ministries of the Central Government is currently implementing various aspects of the NAPT.
Indigenous toys: Examples of Indigenous toys are