Skal International Asia Area (SIAA)

UT of Jammu & Kashmir will host the 50th annual Skal International Asia Area (SIAA) congress in 2021.
Founded in 1934, Skål International is the only professional organization promoting global Tourism and friendship, uniting all sectors of the Tourism industry.
It is the world’s largest global network of Tourism Professionals promoting Tourism, Business and Friendship worldwide.
Its members are Directors and Executives of the Tourism sector who relate to each other to address issues of common interest, improving a business network and promoting destinations.
It is an Affiliated Member of the World Tourism Organization (UNWTO).
Skål International holds an annual World Congress each year in a different country.