Pradhan Mantri Bhartiya Janaushadhi Priyojana (PMBJP)

8 immunity boosting products launched under Pradhan Mantri Bhartiya Janaushadhi Priyojana (PMBJP) for sale through Janaushadhi Kendra’s across country.
It is a campaign launched by the Department of Pharmaceuticals of the Ministry of Chemicals and Fertilizers to provide quality medicines at affordable prices to the masses through special Kendra’s known as Pradhan Mantri Bhartiya Jan Aushadhi Kendra.
Bureau of Pharma PSUs of India (BPPI) is the implementing agency of PMBJP.
BPPI (Bureau of Pharma Public Sector Undertakings of India) has been established under the Department of Pharmaceuticals, Govt. of India, with the support of all the CPSUs.
Ensure access to quality medicines.
Extend coverage of quality generic medicines so as to reduce the out of pocket expenditure on medicines and thereby redefine the unit cost of treatment per person.
Create awareness about generic medicines through education and publicity so that quality is not synonymous with only high price.